Team Mode was one of the four winning teams during the preliminary round of the 2010 ACTM Integrated Marketing Communication (IMC) Competition. We did a marketing proposal for Bo's Coffee and also came up with a concrete output for our plans last month.
For the final round, our task was to produce a 30-second TV commercial for Dentiste, an incoming toothpaste brand. Our video was good but we didn't do so well in the final pitch so we didn't win. But still, it was a great honor to participate in this competition.
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